Team
The people behind Setavo.
Business people who build technology — not technologists trying to guess how businesses work.
01Founder
George Paliyil
Founder, Setavo
George started his first reselling business at 19, and later helped grow an activewear resale company generating around £100,000 in annual revenue, moving thousands of items every year to hundreds of customers across the UK, US and Europe.
That experience exposed him to the problems Setavo now exists to solve:
- Inefficient admin
- Scaling bottlenecks
- Repetitive work
- Disconnected systems
- Missed opportunities
- Wasted time
“I don't look at a business and ask what AI we can add. I look at what's wasting time, money or attention — then work backwards from there.”
- annual revenue
- £100k
- of items moved yearly
- Thousands
- of customers
- Hundreds
- customers across
- UK · US · Europe
Business first. Technology second.
Work with Setavo.
02Built by operators
We've dealt with the problems we now solve.
01
Built
Started and scaled businesses ourselves.
02
Learned
Saw firsthand where growing businesses lose time, money and visibility.
03
Engineered
Turned those lessons into systems, automation and software built around real operations.